The photo-op adapts throughout the night: With performers - live musicians, dancers or actors create cinematic pop-up moments around the guests. Without performers - the structure remains a striking standalone photo-op, inviting guests to step in and become part of the frame. Custom Branding Add-On: The Vertical Stage can be fully customised with your logo, pattern, or signature colour language. This design uplift transforms the structure into a personalised photo wall, delivering incredible visibility and a strong branded statement without losing the elegance of the act. Perfect for galas, fashion nights, car launches, retail events, or any brand activations seeking sophisticated visual storytelling. Video: Gabriele Rizzi